In-House Products

ORACARE

 

Product Orientation

  • Made of soft Du-point Tynex Bristles made in USA
  • Regular size birstles head
  • Angular neck for better brushing control
  • Dual purpose carton-box / dispenser

Available SKU's

  • Flexi-made of special "flexible bristle zigzag bristle head" for deep cleaning toot surface
  • Classic- made of "flexible neck" that bends to deeply penetrate hard to reach areas
  • Crystal-with diamond bristle head and angular body for smooth brushing control

 

Product Competitiveness

  • Competitive in the middle - price segment
  • Target market broad B and C
  • For primary accounts
  • Nationwide distribution network
  • Estimated market share at 10%