Product Orientation

• Big Box (240 sheets) Blue
• Big Box (240 sheets) Pink
• Big Box (240 sheets) Green
• Small Box (150 sheets) Blue
• Small Box (150 sheets) Pink
• Small Box (150 sheets) Green

• Premium Facial Tissue, with quality comparable to the market leader
• Its opening has a plastic cover for extra hygiene
• Bottom of the box has push-up tabs to push the tissues near the perforated opening
• Price advantage of 10%-20% versus major competitors
• Target market belong sto Class ABC, either male or female aged 22-35