| SOFTTIPS COTTON
BUDS |
 |
Product Orientation
- Imported Cotton Buds made from leading Cotton Manufacturer
in Malaysia
- Made of high grade cotton fibers
- Made of high grade flexible cotton stem
- Soft and gentle buds suitable and safe for personal hygienic
uses
- Pack in a non-toxic polyethylene bag to ensure products
cleanliness
Product Competitiveness
- Maintains brand image as a premium cotton buds yet priced
affordably
- 5 to 10% price advantage to Babyflo, J&J and Fino
- Target market are those who belong to socio-economic class
B and broad
- Nationwide distribution network
- Estimated market share of Softips at 10%
Technical Specifications
| Product |
Cotton Buds |
|
| Cotton Grade |
100% Cotton |
|
| Number Tips |
40; 108; 400 tips |
|
| Stem Type |
Plastic-white; blue |
|
| Tips Design |
Oblong |
|
| Tips Length |
approximately 7.5 cm |
|
| Packaging |
Resealable Plastic Pac |
|
| |
Cardboard Blister Pack |
|
| |
Platic Canister |
|
| Packaging Design |
Pack |
48/10/480 |
| |
|
10/24/240 |
| |
|
6/24/144 |
| |
Canister |
12/20/240 |
| |
Blister |
12/10/120 |
|
| |
|
